Hiya! WELCOME TO UNBOXED LIVE WEEK 2! 🎉
Today’s email is all about adopting the nailing your one-liner. You’ve already taken the first big step by embracing the generalist mindset, and now it’s time to work on Crafting Your One-Liner.
A great one-liner is like the hook of a story—it grabs attention, sparks curiosity, and makes people want to know more. As a generalist, you’re a master of many things, and this week is all about packaging that into a statement that showcases your unique value clearly and compellingly.
This is probably one of the top challenges we hear from almost every generalist
you are not alone…
Imagine this…by the end of next week you’ll have a portfolio of one-liners that you can whip out confidently to ANY audience. Clients. Potential employers. At networking events. And maybe most importantly at Christmas when great aunt Maud is like, what are you doing for work sweetie?
Watch the videos on Thinkific under the “Translating Your Value” chapter.
Complete the Create Your One-Liner template. Don’t forget to click File → Make a copy in the top left corner before using it!
In the template, you’ll work through the following steps: ◦ Define your target audience ◦ Specify the outcomes you help achieve ◦ Highlight your unique approach ◦ Tell a short story with examples from your own career ◦ Bring it all together with a polished one-liner that shows the value you bring to your audience.
Watch the videos on Thinkific under the “Translating Your Value” chapter.
Complete the Create Your One-Liner template.
Don’t forget to click File → Make a copy in the top left corner before using it!
3.In the template, you’ll work through the following steps:
Remember, our live sessions aren’t going to be about sitting quietly and listening. To get the most out of them, they require you to do the pre-work, put yourself out there and be open to feedback. We can’t wait to see you in there!
Let’s do this! Nikita & Lindsey